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To stimulate further interest in participants to contemplate a career in ICT, by providing a valuable opportunity for them to learn more about available career development and on-the-job training/exposure while working in this sector;
   
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To reinforce commitment and loyalty in those currently working in ICT by highlighting the importance of technologies and their application to our society;
   
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To encourage participants to look beyond the confines of their current specialties or job responsibilities and gain a more macro understanding and appreciation of how ICT technologies have been applied creatively within our society, from conceptualization, planning, development to the resulting impact of these projects post-implementation.
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